Case Study 04.
Client: Deliveroo
When: October, 2017
Campaign: Family Moments
Where: UK, Nationwide
Activation: Instagram Posts & Stories
Duration: 4 Weeks
FAMILY MOMENTS
DELIVEROO
15 INFLUENCERS
35 ASSETS CREATED
2.1m REACHED
760k ENGAGEMENTS
15% ENGAGEMENT RATE
Mealtime is the daily glue holding the family together. Deliveroo wanted to become a key contributor to this dynamic, providing a diverse selection of high-quality food to be enjoyed and shared with loved ones.

We identified the UK’s leading parent influencers living in key consumer locations. The creators were then given the freedom to order from restaurants that would please the entire family. This autonomy ensured that the content captured genuine family moments to be cherished.

© Copyright 2019. Buttermilk Ltd.
We’d love to hear from you. Please reach out to:
CONTACT
team@buttermilk.co
Case Study 04.
Client: Deliveroo
Campaign: Family Moments
Activation: Instagram Posts & Stories
When: October, 2017
Where: UK, Nationwide
Duration: 4 Weeks
DELIVEROO
FAMILY MOMENTS
15 INFLUENCERS
35 ASSETS CREATED
2.1m REACHED
760k ENGAGEMENTS
15% ENGAGEMENT RATE
Mealtime is the daily glue holding the family together. Deliveroo wanted to become a key contributor to this dynamic, providing a diverse selection of high-quality food to be enjoyed and shared with loved ones.

We identified the UK’s leading parent influencers living in key consumer locations. The creators were then given the freedom to order from restaurants that would please the entire family. This autonomy ensured that the content captured genuine family moments to be cherished.

We’d love to hear from you. Please reach out to:
CONTACT
team@buttermilk.co
© Copyright 2019. Buttermilk Ltd.
Previous Case Study
Case Study 04.
Client: Deliveroo
When: October, 2017
Campaign: Family Moments
Where: UK, Nationwide
Activation: Instagram Posts & Stories
Duration: 4 Weeks
FAMILY MOMENTS
DELIVEROO
15 INFLUENCERS
35 ASSETS CREATED
2.1m REACHED
760k ENGAGEMENTS
15% ENGAGEMENT RATE
Mealtime is the daily glue holding the family together. Deliveroo wanted to become a key contributor to this dynamic, providing a diverse selection of high-quality food to be enjoyed and shared with loved ones.

We identified the UK’s leading parent influencers living in key consumer locations. The creators were then given the freedom to order from restaurants that would please the entire family. This autonomy ensured that the content captured genuine family moments to be cherished.

© Copyright 2019. Buttermilk Ltd.
We’d love to hear from you. Please reach out to:
CONTACT
team@buttermilk.co
Case Study 04.
Client: Deliveroo
When: October, 2017
Campaign: Family Moments
Where: UK, Nationwide
Activation: Instagram Posts & Stories
Duration: 4 Weeks
FAMILY MOMENTS
DELIVEROO
15 INFLUENCERS
35 ASSETS CREATED
2.1m REACHED
760k ENGAGEMENTS
15% ENGAGEMENT RATE
Mealtime is the daily glue holding the family together. Deliveroo wanted to become a key contributor to this dynamic, providing a diverse selection of high-quality food to be enjoyed and shared with loved ones.

We identified the UK’s leading parent influencers living in key consumer locations. The creators were then given the freedom to order from restaurants that would please the entire family. This autonomy ensured that the content captured genuine family moments to be cherished.

© Copyright 2019. Buttermilk Ltd.
We’d love to hear from you. Please reach out to:
CONTACT
team@buttermilk.co
FAMILY MOMENTS
DELIVEROO
15 INFLUENCERS
35 ASSETS CREATED
2.1m REACHED
760k ENGAGEMENTS
15% ENGAGEMENT RATE
Mealtime is the daily glue holding the family together. Deliveroo wanted to become a key contributor to this dynamic, providing a diverse selection of high-quality food to be enjoyed and shared with loved ones.

We identified the UK’s leading parent influencers living in key consumer locations. The creators were then given the freedom to order from restaurants that would please the entire family. This autonomy ensured that the content captured genuine family moments to be cherished.

© Copyright 2019. Buttermilk Ltd.
We’d love to hear from you. Please reach out to:
CONTACT
team@buttermilk.co
Case Study 04.
Client: Deliveroo
When: October, 2017
Campaign: Family Moments
Where: UK, Nationwide
Activation: Instagram Posts & Stories
Duration: 4 Weeks
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